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33 W Pender St Unit 130, Vancouver, BC V6B 1R3 | +1 (877) 967-7468 | 18 King St E Suite #1400 Toronto, ON M5C 1C4 | (647) 361-4527
33 W Pender St Unit 130, Vancouver, BC V6B 1R3 | +1 (877) 967-7468 | 18 King St E Suite #1400 Toronto, ON M5C 1C4 | (647) 361-4527
Bringing the mountain to the city: Peak Performance Transforms the Vancouver Art Gallery!

Bringing the mountain to the city: Peak Performance Transforms the Vancouver Art Gallery!

The Vancouver Art Gallery recently saw a spectacular transformation, thanks to Peak Performance bringing the spirit of the mountains right into the heart of the city for an exclusive ski event. And making this high-profile event visually stunning was the expert printing and display work of Blast!

A World-Class Venue Meets Mountain Spirit

The choice of the Vancouver Art Gallery as the backdrop for this event was inspired. It provided a dramatic, architecturally rich setting that contrasted beautifully with the rugged, adventurous theme of Peak Performance's ski apparel and gear.

Blast's Role in Visualizing Peak Performance

To ensure the brand's identity was visible and impactful throughout the venue, Blast provided a range of high-quality, custom-printed display materials:

  • Feather Flags: These eye-catching flags were crucial for directing guests and adding a dynamic, vertical element to the outdoor and indoor spaces, instantly signaling the presence of the event.

  • Banners: Large, vibrant banners showcased the latest collections and branding, ensuring high visibility both up close and from a distance.

  • Barrier Covers: Utilized to manage crowd flow and clean up the aesthetic of standard barriers, the custom-printed covers transformed necessary infrastructure into seamless branding opportunities.

This cohesive suite of display elements ensured that every corner of the Vancouver Art Gallery was perfectly branded, creating an immersive and premium experience for all attendees.

The Peak Performance Experience

Guests at the event were treated to a unique day celebrating the intersection of high fashion, technical sportswear, and the thrill of skiing. It was a fantastic showcase of how strong branding and high-quality display materials can elevate an event from a gathering into a memorable brand experience.

Photos by Olli Dickerson

Next article 🚀 Over the Moon! Blast Featured on Global BC's News Hour with Jay Durant

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