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Setting the Stage for Game Day: How Blast Media Powers the Vancouver Canucks’ Graphics at Rogers Arena

Setting the Stage for Game Day: How Blast Media Powers the Vancouver Canucks’ Graphics at Rogers Arena

Anicia Louie |

Every hockey season, thousands of fans march across the viaducts and into the North Plaza at Rogers Arena. Before the puck drops, the atmosphere begins outside—set by massive, vibrant graphics greeting fans with the rallying cry: VAN AS ONE.


Managing the print, logistics, and high-stakes graphic changeouts for an iconic NHL landmark isn't just about large-format printing. It’s an exercise in structural precision, tight turnarounds, and stadium-scale execution.

Here is how the Blast Media Print team keeps Rogers Arena looking sharp, dynamic, and game-day ready all season long.

Monumental Scale on the North Plaza & Georgia Viaduct

When you drive along Pacific Boulevard or walk across the Georgia Viaduct towards Gates 2, 3, and 8, the arena exterior commands your attention.

  • Multi-Story Exterior Banners: Fabricated from heavy-duty, weather-resistant outdoor vinyl engineered to handle coastal Pacific Northwest winds and rain.

  • Player Feature Walls: High-resolution prints spotlighting stars like Quinn Hughes, Elias Pettersson, and Thatcher Demko paired with the iconic skate logo and modern Canucks blue.

  • The Georgia Tower Drop: Multi-story central drop banners flanking the Rogers Arena core, visible from downtown commuter arteries.



The Art of the Swap-Out: Rigging, Timing, and Precision

Changing graphics at Rogers Arena isn't a simple ladder job. The North Plaza sits suspended along busy transit routes and pedestrian plazas.

Managing print and install for a venue of this scale requires:

  1. Specialized Rigging & Lift Teams: Precision crane and boom-lift operators working safely around high-traffic viaducts.

  2. Turnaround Under Pressure: When playoff runs ignite, roster updates happen, or new campaigns launch, our team turns around wide-format print production and installs within extremely tight operational windows.

  3. Flawless Tensioning: Outdoor banners at this height act like sails in high winds. Every anchor, cable, and grommet system is tensioned to eliminate ripples and maintain a flat, drum-tight display.



From High Elevation to Ground-Level Details

A complete arena branding package doesn't stop at the skyline. Blast Media Print manages touchpoints from street level all the way to entry gates:

  • Box Office Ticket Window Graphics: Clean, full-bleed graphic panels dressing up ticket booths 1 through 12, creating an immersive, hockey-first fan experience the moment guests arrive.

  • Partner & Sponsor Activations: Seamless corporate partner branding—including high-clarity window films for premier partners like RBC—integrated cleanly into the stadium architecture.

  • Wayfinding & Gate Identification: High-visibility entry lettering and gate cues ensuring tens of thousands of attendees move smoothly through turnstiles.



Built for Vancouver’s Most Iconic Sports Stage

Rogers Arena is central to Vancouver’s sporting heartbeat. Delivering graphics that reflect the energy inside the bowl out onto the street requires a print partner that understands durability, color accuracy, and zero-error timelines.

Blast Media Print is proud to work alongside the Vancouver Canucks and arena operations, making sure the city’s team always looks world-class on its biggest stage.

Got a stadium, arena, or large-scale event space that needs heavy-duty visual impact?

From multi-story exterior banners to comprehensive facility branding, Blast Media Print has the production power and installation teams to bring your site to life. Contact us today to discuss your next installation.